Virtual Cathy Blog

The Chatty Cathy

My Ideal Client Is…Not Frodo Baggins

August 20, 2018

It’s a wonderful night for Lord of the Rings references. As I walked around my study, scribbling barely-legible words and phrases on my big Office Depot easel pad stuck to the wall, I did what many coaches, business articles, and professional development books instruct entrepreneurs to do at the start of a new business. I […]

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